Real Estate: Three words you should never use when selling a home


Make text smaller Make text larger



Photos





Most homebuyers spend lots of time browsing internet listings before they go touring homes, so it’s important for a seller’s listing to be on point.

Although it seems that real estate agents use the same old phrases over and over again, there are three words the pros at trulia say should not be included in your listing because they’re overused and misused.

In fact, Trulia says that using these words can even hurt the chances of a speedy sale.

Real estate pros: don’t use these three words in home listings

Gorgeous: What could be wrong with gorgeous? Well, it’s just not specific enough. With most online listings, a potential buyer will be able to look at dozens of photos of your home, so they can decide for themselves if it’s gorgeous. Instead of using this word, have your real estate agent specifically describe what features make your home special.

Luxury: In this case, the experts contacted by Trulia say the word luxury is overused. Everything can’t be luxury. By using this word in a listing, you might be sending a signal to buyers that your home is a step above the competition. But if it’s not, the place may sit on the market for a very long time.

Charming: When a buyer hears the word charming, what will they think? It may depend on where you live. In big cities, charming may lead a prospective buyer to assume the home is tiny. Not a strong selling point.

Should any other phrases be banned?

As we were going through a few real estate listings for this story, it got us thinking about some of the other tired real estate lingo that may need to go:

“Priced to sell”

“Updated and upgraded”

“Will not last!”

“Location, location, location”

“Great potential!

Have anything to add? Share it with us on Facebook or Twitter.

Professional photos are a must!

Aside from the text of the listing, high-quality photos will help your home sell faster and for more money.

If you’re working with a real estate agent, they will usually pay for the photos as part of the overall marketing strategy. But if an agent wants you to pay extra for the pics, consider signing with someone else.



Make text smaller Make text larger

Comments

Pool Rules



MUST READ NEWS

$90,900 awarded to Pocono Counties Workforce Development Board
The Pocono Counties Workforce Development Board was awarded a $90,900 Business Education Partnership Grant.
The purpose of this state grant is to help strengthen cooperation...

Read more »
Image

Wayne Memorial Health Foundation Welcomes New Chair and New Officer
— The Wayne Memorial Health Foundation last month introduced its new chair and new officer to the public.
Longtime Wayne...

Read more »
Image

Avoiding a cash crunch when it's time to pay your taxes
By Joyce M. Rosenberg
While many business owners know they'll owe the government less money or perhaps get refunds under the new tax law, others are still unsure about what...

Read more »
Image

3's a Crowd to perform at the Waterwheel Café
— 3's a Crowd, an acoustic trio playing '60s and '70s rock with an emphasis on strong three-part harmonies, will perform at 8 p.m.
Read more »
Image

VIDEOS



Subscribe to our mailing list

* indicates required
Community Newspapers



MOST READ

Where in clues
Pike's Peek
  • Jan 17, 2019
Where in answers
Pike's Peek
  • Jan 17, 2019

MOST COMMENTED



Weather in Milford, PA